In a two-part series, ‘Understanding PR’ exclusively for the Women’s Inspire Network, PR consultant Tara Gilleece explains PR in layman’s terms and outlines how it works, and what the options are with regard to engaging a consultant or agency or attempting some DIY PR...
“Here comes the science bit—Concentrate!”Part two of this introduction to PR will look closer at the practicalities of DIY public relations and how you might map out and manage a PR strategy for your business or organisation.Part two in a series by PR consultant...
We often hear it said that not everyone is our audience and we sure know that not everyone wants to buy our product or service! We can end up feeling deflated and often take it personally. We may feel our voice is never noticed in the crowded marketplace. Old...
Dear Ladies, Here’s a few things I recommend to have in place before you get started with PR, as you know, it’s so much easier to be as prepared as possible right? 1. You need to know what media your audience is consuming, ie what do they...